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Amika

Introduction
amika: is described as "professional haircare and tools for a lifestyle of self-expression and hair rebellion against confomity and the mundane." Founded by self-proclaimed industry outsiders in 2007, the Brooklyn-based brand is the antithesis of a typical beauty brand. amika: believes in an idiosyncractic and totally individual version of beauty. The result is as culture of inclusion and positivity, all while delivering a fun and sunny disposition through their packaging.

amika products are like a good friend - straightforward, dependable, and fun to spend time with. We are kind-of obsessed with this "superfruit" Sea Buckhorn Berry, so we include it in every haircare and styling product.
amika: Offers:
Checkmark LOYALTY PROGRAM
Checkmark REGIONAL EDUCATION
Checkmark INTERNATIONAL EDUCATION
amika: stands for
Beaker
Experimentation
over perfection
 
Individuality
over conformity
 
Flags
Fun
over elite
 
group
Collaboration
over ego
 
Head
Hair
over clothes

* Brand availability based on territory distribution rights.

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