Join Salon Services PRO for this free, live, interactive webinar co-hosted by Katie Ruppert, Salon Services PRO's Social Media & Community Manager, and Jill Ryan, professional content creator for brands, businesses, and live events.
When the holiday season hits, social feeds quickly fill with ""Book Now!"" posts, gift sets, and seasonal promotions. This session will help you stand out by using social media to showcase your expertise, strengthen client relationships, encourage earlier bookings, and grow retail revenue before the holiday rush begins.
You'll learn how to capture meaningful moments throughout the client journey, turn home-care recommendations into content, optimize your social profiles to drive bookings, and use the Three-Shot Method to turn a single appointment into a week's worth of content without disrupting your workflow.
Throughout the session, you'll participate in content critiques, caption workshops, and discussions using real salon and spa examples. You'll leave with a ready-to-use action checklist, stronger content ideas, and a practical plan you can start putting into action right away.
Tools Needed: Pen & Paper.